Solutions for student recruitment enrollment growth international education powerful marketing
20+ years of experience in higher education marketing, recruitment, and admissions
Trusted experts in higher education. With over 20 years of experience in college and university leadership, REI Marketing brings deep expertise in higher education marketing, recruitment, admissions, and enrollment management.
Our leadership is guided by former VP’s of marketing, recruitment, admissions, and enrollment management.
Results focused
When results and transparency matter
We are number nerds who use the latest research, theories, and practices to deliver quantifiable results. As your trusted partner, we believe in not just telling you we are doing a good job, but actually showing you the results. We also communicate every step of the way, and allow you to be as hands-on or autonomous as you want.
- Clear KPI’s
- Quantifiable deliverables and updates
- 24-hour response guarantee
- Ongoing touches
Solutions to grow any college, university, or program
Your full-service partner
From website SEO to acting as your marketing department, we are your full-service partner for all projects no matter how big or small.
Enrollments growth
When filling your seats will save or end your program, we’re who deans trust.
Learn more Agent networks
Need to grow your network of international agents or have it manged or created?
Learn more Marketing department
We manage everything from print materials to website with CRM integration.
Learn moreFERPA certified experts
All REI Marketing employees are FERPA certified, assuring the proper handling and protection of student information.
- FERPA certified
- Experts in higher education
- Lead by former VP’s
- Focused on results
Case Study
Marketing Automation for the Win
A medical university in the southeast had a strong recruitment team in place, but applications were stagnant. The VP of Enrollment Services wanted the recruiters to engage each lead once every two weeks, but recruiters each had 3,000+ leads which meant emailing them all would be impossible without automation.
We mapped out the customer journey for each prospective applicant group and the marketing automation needed to make it happen. We worked with the MarComs team to create email templates for each stage of the application cycle.
Marketing automation was added into the CRM so that students got engagement every two weeks, which doubled the application volume the following recruitment cycle. This lead to a 12 percent increase in enrollments the following intake. The best part was that the automation used existing tools in the CRM, which meant there was no extra spend on licenses or software.
Services
- Marketing automation
- CRM management
- MarComs
Outcomes
- 200% increase in applications
- 12% increase in enrollments
- $0 spent on additional software
